Role: UI and Visual Designer, Art Director
Project Scope: App Screens, Branding System, UI Elements, Production Guide, Development Sprints Support, Asset creation
Opportunity
Valtech collaborated with Adobe to build a prototype redesigning what a traveler’s journey might look like when integrating lifestyle patterns with technology opportunities.
Direction
As a team, we researched how various existing entities and connected devices might partner together in new ways to address pain points and provide a more seamless experience. We built a prototype based on a hotel stay while also iterating sketches around similar journeys involving air, train, and transit stations. Collaborating with the UX designer, front end developers, and product owner, I established a visual brand system and designed all UI elements, screens, and related assets.
